FIT branding course


8 week certificate programs

SCROLL DOWN

FIT branding course


8 week certificate programs

 
 

Register or learn more about the FIT, The Personal Branding Plan certificate program. | click on the image

Register or learn more about the FIT, The Startup Marketing Plan certificate program. | click on the image

 
 
 
 

testimonials

I enrolled in PBM to learn the secrets of branding, find direction for my personal ideas, and help set the course for the next steps in my creative journey. Christina shares both her wisdom and professional experience in the worlds of branding and marketing in a way that is fresh, inspiring, and comprehensive. She requires you to focus your ideas, do the work, and in the end I had something foundational and transformative to be proud of. Not only did I get clarity on my aspirations and some real world skills, taking this course with Christina affirmed vital things about who I am and encouraged me to be who I want to be in the world. Thank you, Sarah


This course has been so enriching, enlightening, and inspiring. Professor "Tina" is a very special person, very sensitive, she loves to teach. She is an amazing mentor and guide, she is very generous with her knowledge and her insights and feedback was very sharp and right on point. I love that she has impeccable taste and her vast experience and how she transmits all that knowledge to you, makes this course really invaluable. She gave us the opportunity to meet and learn from outstanding and successful professionals in the fields of Public Relations, Personal Branding, Communications and Event Planning -which made this experience even better, that I ever thought. This course is a must for EVERYONE looking to take the path of entrepreneurship in every field. I am so grateful for this wonderful experience of not only learning from the Professor, but also learning from my peers and sharing our experiences, doubts and objectives together. I really hope this does not end here, because I am looking forward to continue to learn from Prof. Christina Lee in any other courses she is in! — simone d.


This course came in a perfect time of my life. It helped me organize my ideas and vision. Christina’s style of teaching was clear and understandable. I loved the exercise which made the course engaging and fun. Personal Brand and Marketing is the perfect name for this course. I gained so much insight about building a brand storyboard, falling in love brand and self as you tell your story. It was my hardest challenge for me because I am so private, I really share what I want to share. I realize my story is what makes my brand. The course helped me envision myself and how far I want to take my brand. Research is key into whatever market or interest you have! I will definitely recommend this course. — Anne a.

 

Thank you doesn’t adequately express my gratitude for the experience you have given me in this class. Your personal story really resonated with me from the start and the way that you taught this class was helpful not only in an educational way, but even more in a spiritual and uplifting way. You have a gift to make someone feel appreciated and special, and this showed throughout the whole 8 weeks of this course. Thank you for taking your time to teach me all the greatness, passion, love, dedication, and hard work that goes behind each and every business. Your kindness will always be a huge memory of this class. Wishing you all the best to you, lots of positivity and beautiful energy. — lima g.

 

I discovered the Personal Brand Marketing Course through the FIT Hot Courses email advertisement. Over the past year, I had been playing with the idea of enrolling in an evening program while maintaining a full-time position during the day.  I read through countless course descriptions yet nothing seemed to be exactly what I was looking for, as truthfully, I didn’t now know what exactly it WAS that I was looking for. I knew I was at a point in my career where I craved more, I was looking to pivot but didn’t know how. I had ideas of my own “dream” business that lived in my head and occupied my thoughts for several years- but I had never brought pen to paper. I read the description for the Personal Brand Marketing course and was super intrigued by the class and material description. With an interest in branding and a desire to one day start my own business, I felt like this course would not only give me the background and foundation but literally the platform to “launch” my business when the time should come. I was slightly hesitant about the remote/online aspect, but given the COVID era, I thought I would certainly have nothing to lose on my Tuesday and Thursday evenings for the next 8 weeks.

Fast forward to a little more than a month post-course: I can honestly say enrolling in this program was single-handedly one of the best decisions I have ever made- I repeated many times that it was truly a gift to myself. Time dedicated to not only learn a subject im interested in, but time to focus fully on developing a potential personal brand and having a chance (and accountability) to put pen to paper on the ideas I carried with me for so many years. The class was intimate (9 of us) all in various places and stages of life and career- but all with a similar goal & focus: to take our ideas and to refine, learn, share and support the journey with one another. The remote online aspect (Blackboard platform) was surprisingly to me amazing. It was my first experience with it and I loved it! The video, the small group feature- it all made for an easy and seamless as well as intimate experience.

The cornerstone of the course is truly the creator- Christina Lee. I think one of my classmate’s best described her as a “brand mother”.  Not only is her knowledge, network, and industry experience vast and accomplished; she is extremely invested in her students & their journey. She told us the first day to treat her as our brand consultant and to use her as a resource along our journey- this has been truly invaluable. At the conclusion of each course, she would stay after so we could have a chance to personally discuss our brands, bounce ideas off her, ask for advice, etc. Same goes for emails- she was always available and so very giving of her time, expertise, and advice. I felt as if I was truly getting a certificate course education in addition to a personal brand consultant all tied up in one. Aside from the course content itself which is relevant, interesting, and timely; Christina was so generous to share many of her professional projects with us- relating the course syllabus to real-life, real-time examples. She was also a great connector, joining people together in her network as well as pulling in several amazing guest speakers to high-light various lecture lessons.

One of the most special parts of the course for me was the over-all “genuine vibe”. Christina has such a positive inspiring and nurturing spirit & she encouraged the same from everyone in our group. We really became a “supportive tribe” by the end connecting with each other and cheering on our personal brands extending our network together. We were all genuinely sad for the course to end but I know we will remain connected. And finally- if you need further urging to take the course, I can assure you if nothing else, you WILL walk away with a finalized professional pitch deck for your “brand” that is ready to go should you decide to launch.  I really surprised myself on this aspect- I wasn’t sure how my brand would materialize and how I would develop the outline to get it there, but each week of learning and consulting and sharing and refining I literally was able to outline my dream brand into an amazing presentation- which I never would have dreamed of being able to do. I am very grateful to Christina for her support, wisdom, guidance and incredible consulting throughout the process. She is a special soul and has created such a uniquely tailored program I can’t imagine finding anywhere else. If you are on the fence at all about whether or not to enroll- I encourage you to gift yourself this special opportunity. — Nina R